Open and Direct are the leading car insurers in Northern Ireland. They also insure most of the taxis that operate in the country. It therefore makes perfect sense for them to promote their distinctive branding on a Belfast taxi. we thought so, and luckily the client did so too.

Watch out there is a Rooster about!….and very tasty they are too, and healthy (apart from the chips!).anyway we helped launch Roosters taxi campaign in Reading, and the chickens are literally flying out of the shop -joke! The good news is that Roosters have stores all over England and we are confident that taxis acn continue to help their advertising initiatives.

We first spoke to Mirus IT about two years ago. they took their time coming back to us, but the man from Mirus IT – he says yes! they now have a series of cabs running around both Milton Keynes and Northampton