CV Library

Back
September, 2015

CV Library is an award-winning UK job site that celebrated its 15th birthday in 2015.

CV Library

Always keen to refresh their marketing strategy, they elected to use taxi advertising for the first time and entrusted Black Cab Advertising to work with their agency to develop the most effective campaign. London-style black taxis operate all over the UK so we developed a Midlands/Northern focussed campaign in the three major regional cities of Birmingham, Liverpool and Manchester.

The creative treatment was consistent with CV Library's other out of home formats. Through heavyweight supaside and tip seat formats, they benefited from a combination of extensive city centre visibility and direct targeting of the taxi passenger.

Back

Taxi advertising works and Black Cab Advertising works harder.

To be seen in all the right places, contact Black Cab Advertising

020 8736 0491

info@blackcab-advertising.com