Look around you. Taxis make thousands of journeys every day, carrying a multitude of passengers - your potential customers. What better way to market your brand than by advertising on taxis, essentially a mobile 24/7 billboard that will be seen in all the right places:
Everyone uses taxis, and taxis go everywhere, hence they have a much broader reach than other out of home formats. This means that taxis enable you to target all of the following:
Advertising on taxis really can stimulate the imagination. Come up with your own idea or work with us to develop an innovative campaign concept that will not only make you stand out from your competitors but will make your clients and customers really sit up and take notice. Think about:
...don't forget your cabbie! They are your brand ambassadors, talking to your potential customers with knowledge on the brand they are carrying. Their welcome, knowledge and service can create a great experience for a passenger, and therefore a positive association with your brand.